You know what they say about assumptions, don't you?

You might say to yourself, "I don't need $5,000," or "$5,000 won't launch a business." 

We agree.

Don't think about a business as pots of money that need to be spent. Think about it as a chain of assumptions to prove.

An assumption is, "People will want my idea and be willing to pay for it," or "The technology exists to make this thing awesome." They can be true or false. If an assumption proves true, you're in an exciting place. If an assumption proves false, you're spending time and money running in the wrong direction.

We're not here to pour Miracle Grow on an idea.

A $5,000 investment is a way to test a key assumption. But you'll need more. People who know things you don't - or who know people you don't - are far more valuable than a pot of money. That's what Start Garden brings.

We provide chances to run experiments that validate if the market likes your idea.

How well you run that experiment informs us as to whether or not we continue to invest in your project, so you can keep testing your assumptions.