Archie & Eldred
What's the big idea?
Women’s ready AND able to wear with glee. The looks are modern and antique all at once. The fit and the feel are considerate of the many body shapes of us gals. We may describe ourselves like this…
We are not juniors or seniors, plus-sized or pregnant, fearful or frenetic, too perfect or too flawed, stiff and stuffy.
We are purposeful, mindful, and joyful.
We are modern and antique all at once.
We believe in things far greater than ourselves.
We just think we shouldn¹t have to work so hard or wait so long for the clothes we want to wear.
Describe the nearest player in your field.
Seamstresses or tailors.
How are you different from that player?
The time investment in going to a tailor or seamstress is resolved by this line. The frustration of not finding what you want and settling on an “it will have to do” fit is over with Archie & Eldred get ups.
How's the world different with your idea in it?
Really, the people behind this concept are the world-changers now. They are interested in leadership & growth of individuals. They believe they will succeed by helping others succeed.
Maybe as gals get into the get-ups, they too will join in the service of caring for each others’ development.