What's the big idea?
50 million people under 30 rent in the US. Many move frequently and none have furniture that likes to move frequently.
Ever carried an oak dresser up 3 flights of narrow Chicago stairs?
Ever tried to move a huge dresser in a compact car?
Ever had a bag of clothes rip open in the street while your moving?
Do you care that your short lived IKEA mdf laminated furniture goes straight to a landfill?
Gypsy Drawers are designed to, (1) be awesome modular dressers, (2) help you move without packing your clothes up and (3) be long lasting yet 100% recyclable.
Describe the nearest player in your field.
IKEA is the closest competitor, with disposable furniture.
Second, would be storage totes, that look horrible as furniture.
How are you different from that player?
Gypsy drawers are built to last, not throw away after the first move. They also look amazing while maintaing a light, mobile frame.
How does this idea scale into a big business?
The patented function of the drawers could scale into other markets such as tool boxes and commercial file cabinets. The bGypsy brand could also scale into a company building furniture designed to move.
Why are you the one to run with this idea?
I believe in my core that these drawers will help people and ease the difficulties in moving that sometimes keep people from following their dreams. Also, I grew up in manufacturing, have owned several startups, have a degree in product design and an intense drive to get shit done.
What is a $5,000 experiment you can do to move your idea forward?
Along with full-sized, fit and finish prototypes, $5,000 would allow for user experience testing and pre-ordering in Chicago, New York and LA. It could also go toward tool design/ manufacturing preparation and a Kickstarter video.