What's the big idea?
There is a growing number, thousands, of people that are dying every year from carbon monoxide poisoning. Our patented JetCOrrect technology has drastically lowered these fatal exhaust gases. nuDAWN HEAT is made of the highest quality materials and will be the last portable source of heat a person needs to buy. We designed nuDAWN to be a space heater and food/beverage warmer. Also, nuDAWN incorporates a brand new “smart” sensor that takes 20 second readings of the surrounding air and if needed, can shut the unit down based on harmful carbon monoxide levels. It’s the “cadillac” of heaters
Describe the nearest player in your field.
Mr. Heater corporation manufactures the “Buddy” heater. Currently, they practically have a monopoly on the market and is the only portable heater marketable as “indoor” safe. They will have a competitive edge on price point but their units durability and quality frustrate many of their customers.
How are you different from that player?
The most significant difference is nuDAWN’s drastically lower carbon monoxide emissions. Secondly, the overall quality and durability of our unit is at a whole new level. Third, because of our type of burn system, there is virtually no odor from our heater.
How does this idea scale into a big business?
Our patented technology is currently being used in one application, a portable space heater. However, we can and will design other types of burners using the same technologies but on different scales. There is market potential in the home heating industry as well as many other applications.
Why are you the one to run with this idea?
We have been working on this venture since early 2002. It’s been our mission to see this technology get to market because we know that it will help save people’s lives. We already know the demand is there through tradeshows and social media and we can’t wait to get nuDAWN HEAT to the global market
What is a $5,000 experiment you can do to move your idea forward?
We have already established the market demand through local distributors, social media, and tradeshow attendance. The $5,000 would be used for a very creative focus group session where we would get nuDAWN HEAT in front of a large group and get some real candid feedback on how much they would pay.