Snap Script

Mobile Medication Management App

What's the big idea?

The cost of poor medication adherence is estimated to total as much as $289 billion annually, about 13% of healthcare expenditures.  Included in this number are several barriers to medication adherence including managing multiple medications, forgetfulness, and imperfect drug regimens.

Snap Script improves adherence by monitoring for drug-to-drug interaction risk.  Our app increases compliance through timely medication reminders, and solves prescription abandonment by allowing users to locate a nearby pharmacy and fill a prescription.

Describe the nearest player in your field.

There are several pill reminder apps on both the Android and iOS mobile platforms.  According to Android market data, the biggest competitors are Med Minder, Dosecast, Med Helper, and Pills on the Go.  Automatic pill dispensers are a substitute, however they are costly and lack mobility.

How are you different from that player?

Snap Script streamlines the data acquisition for users automatically by allowing them to simply take a picture of their pill bottles.  All competitors force users to input medication data manually, which is very tedious, time consuming, and prone to error.  None monitor for interaction risk.

How does this idea scale into a big business?

The number of prescriptions dispensed in the U.S totaled 3.9 billion in 2009, a 39% increase over 10 years.  When a Snap Script user orders their refill they are shown price promotion ads for other items specific to the selected pharmacy.

Why are you the one to run with this idea?

I have prior work experience in the Health IT space, and have had recent success at the GreenLight Michigan Business Model Competition.  For the past few months I have been testing business model assumptions out of the MSU student business incubator, the Hatch.

What is a $5,000 experiment you can do to move your idea forward?

Launch our first version release, which enables us to attract early adopters by offering a drug-to-drug interaction risk assessment of users entire medication profile, including vitamins and herbal supplements.

There have been 10 replies to this page

  1. Mary Ingle

    Good luck with your idea!

  2. Beverly Braun

    Good luck Brian - very proud

  3. Chris Bota

    This is an awesome idea Brian!

  4. Jeff Ingle

    Great research, design and plan in a market that is booming and in need of quality apps like this.

  5. Kevin Kristi Floriana

    This is an product that is sorely needed.  Healthcare needs bright ideas like this!

  6. Brian Ingle


    Thanks for the support everyone!

  7. Brian Ingle


    Theres another week to endorse Snap Script, share with your friends and family.


  8. Mike Lowery

    For people like me who rely on their phone to automate their life, this would be super useful!

  9. Beverly Braun

    This appears to be a well researched product that can be extremely useful for all ages.

  10. John Nowak

    Best idea ever!!!

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This idea was funded by Start Garden staff endorsement on May 09, 2013.